2017 was a landmark year for luxury brands establishing direct e-commerce channels in China. As the market matures, the next year will be followed by a continued crackdown on counterfeits, an evolution of the luxury capabilities of players like Alibaba, JD.com and WeChat, and a definition of what it means...
A personalized shopping experience is no longer a nice to have; customers have come to expect it. For fashion and beauty companies in the crowded subscription space, the pressure to be an expert on customers’ individual preferences is elevated. A curated selection featuring a miss or two, in the eyes...
Amanda Chantal Bacon -- founder of Moon Juice, the Goop-beloved wellness company known for its eccentric assortment of supplements that claim to boost health, vitality and libido -- wants you to know that not only is she working on bringing the brand overseas, but yes, she has heard your requests...
Thanks to ongoing restructuring, more of Burberry’s sales are being made through its own retail channels, both in store and online.
With everyone wanting in on the $445 billion beauty industry, the space is becoming more dangerous for brands — not for the vast amount of product, but because differentiation is more difficult in a crowded market.
Milly CEO Andy Oshrin joined the Glossy Podcast to talk about the brand’s evolution, the challenges that come with rerouting business and the role of customer data.
As one of the earliest style publishers to successfully marry editorial content to e-commerce, Clique Brands Inc. -- formerly Clique Media Group -- is focused on continuing to find new ways to use digital to strengthen this relationship. We caught up with co-founder Katherine Power to share some of the...
At $3.4 billion, Richemont’s offer to buy online luxury group Yoox Net-a-Porter is a pricey sign of the times. Competition to embrace digital e-commerce and technology has defined the growth strategies of other luxury groups, Kering and LVMH, as Richemont has stayed behind. Yoox Net-a-Porter, meanwhile, has two online luxury...
Both brands’ turnarounds can be attributed to an emphasis on digital distribution, differentiated strategies like Calvin Klein’s partnership with Amazon and Tommy Hilfiger’s in-season capsule collections, and a faster knee-jerk reaction to fulfilling inventory needs and bringing production orders closer to the manufacturing process.
With its recent upgrades, What Goes Around Comes Around is waging a war against the big players in luxury consignment. Born in NYC’s Soho neighborhood, the 25-year-old company — known for its cherry-picked selection of Chanel and Hermès bags, vintage Levis and rock tees — relaunched its website earlier this...
T Magazine, the fashion and style publication of The New York Times, is revamping both its design and editorial strategy to better resonate with an evolving demographic of readers and advertisers.
Over the past year, Tumi has applied AI — in the form of machine learning and natural language processing with customer data platform partner AgilOne — to personalize the messages in its outbound marketing, smarten its digital advertising strategy and improve the customer experience and service.