Sephora is not the only international retailer setting its sights on the U.K. Oh My Cream, the 10-year-old French beauty concept store that has 22 locations in France, opened its first store in Notting Hill, London, as well as a dedicated U.K. e-commerce site, on Sunday. A second boutique will open...

Funding for startups in 2022 dropped 31% from its height in 2021, according to data from PitchBook released last month. Experts said that while other discretionary categories like electronics, apparel and home furnishing have seen people cut back on spending, the same has not been true for beauty.    

What’s the secret behind going viral on social media? Denée Pearson, global brand president of L’Oréal-owned NYX Professional Makeup, joined Glossy on stage in Napa on Monday to discuss the tenets of virality, including the illusive gut feeling.

Legacy value hair-care brand Suave is back with new offerings inspired by the luxury hair-care market. Glossy sat down with Rachel Behm, svp of marketing for Suave Brands, the recently-formed parent company relaunching the 88-year-old heritage brand after being sold by Unilever in 2023. As a mainstay in America mass,...

The harsh tariffs that have caused such consternation for American businesses make it harder for foreign goods to enter the country. And numerous incidents have made the prospect of entering the country fraught and sometimes dangerous.

Sponsored by QuickFrame by MNTN Beauty, fashion and luxury brands have discovered that TikTok is not only a necessity in and of itself but a sandbox for testing and optimizing creative for audiences beyond the platform’s boundaries — including viewers across CTV and multichannel video campaigns. While TikTok is a...

On this week’s episode of the Glossy Beauty Podcast, Covey co-founders Emily DiDonato and Christina Uribe share why they are focused on "skinimalism" and simple routines.

And as the category grows, so too do its tertiary products, including hair perfumes, and hair and body mists, as popularized by Sol de Janeiro. According to Circana, sales of hair and body mists reached $474 million in the prestige market in 2024, representing an increase of 94% year-over-year and...

On this week’s episode of the Glossy Beauty Podcast, Milani Cosmetics CMO Jeremy Lowenstein shares the details on the brand’s marketing strategy as both TikTok and inflation are making price a big focus in viral beauty content.

This year was difficult for the IPO market, given the economic uncertainty for consumer-facing public companies. But Oddity was the one pure-play beauty company that was able to successfully make its public market debut and sustain Wall Street’s initial enthusiasm. But Oran Holtzman, CEO of Oddity, said the company’s real...

When the pandemic lockdowns hit in 2020, beauty brands rushed to add virtual consultations to their sites, in response to store shutdowns. Two years in, these services are being used as part of an omnichannel strategy as the pandemic situation continues to fluctuate.

In Glossy’s second annual list of top marketers in beauty and fashion, we're spotlighting the people generating the most buzz – socially, fiscally or virally – for their respective brands.