As calls for greater inclusivity in beauty have been amplified in 2020, brands and VCs in the DTC beauty startup world are paying more attention to underserved customers.

Although the brewing recession's full impact is unconfirmed in fashion's supply chain, companies are preparing for new challenges when it comes to shipping. 

As the rush toward shoppable livestreaming continues in the U.S., beauty brands are experimenting with a range of different platforms. 

As hygiene-related products have remained a resilient category during the Covid-19 pandemic, oral care is giving a boost to beauty. 

With Christmas a month and change away, the latest Gen-Z TikTok trend is to post a “Christmas List” on the platform. The hashtag #christmaslist has 394.6 million views, as of Thursday afternoon.

When Mikayla Nogueira posts about and approves a product, it rarely fails to go viral, receive press coverage and sell out. So this year, brands lined up to work with her — Glamlite released a collab with her in June.

L'Oréal Group’s Technology Incubator is getting into the world of period-tracking apps. 

The e-commerce situation is changing after two years of pandemic-related sales increases. Consumers have returned to in-person shopping and are also reining in their spending habits with inflation.

In this week’s episode of the Glossy Beauty Podcast, our editorial team takes a look ahead at what 2021 may have in store for the beauty industry, from the rise of livestreaming and TikTok influencers to genuine strides in product sustainability.

The launch into Sephora is part of the continued global expansion of The Nue Co. and is fueled by a recent Series B investment of $25 million led by Pamoja Capital that occurred in July. That funding has been deployed toward scaling wholesale retail and new markets.

Beautycounter has found early success with its livestream shopping, where a 10-minute segment can drive 200-500% more sales than a single day’s worth of sales at its Venice storefront.

Makeup and burrito bowls are a perfect match. On March 10, E.l.f. Beauty and Chipotle doubled down on their existing partnership, unveiling their second makeup collection.