At-home hair-color brand DP Hue's latest product is its first targeting the TikTok generation. Dubbed Glossy Glaze, the $29 in-shower product comes in six shades and is all about "commitment-free color." The two-minute in-shower treatment is meant to give hair a wash of color and shine. According to the brand's...

As more inclusive marketing becomes the norm, brands like IPSY, SiriusXM and Jack Daniels ramp up for Black History Month and beyond.

Since Lottie London’s launch in 2014 — its U.S. debut was in 2017 — the brand has carefully crafted a socially-conscious narrative focused on several issues that reflect the interests of Gen Z.

This week, I look at the boom of upstart personal care brands, and talk with Target's Christina Hennington and Ulta Beauty's Kecia Steelman about the two retailers' partnership launching in August. 

In 2020, Rakesh Narayana, gm of Access VC, saw that most consumer venture funding was flowing toward traditional food and beverage consumer brands, not categories like sexual health and hygiene, to which Reckitt is dedicated. Reckitt owns brands like condom brand Durex, feminine hygiene brand Queen V and sexual wellness...

Who says there’s no interest in mushroom leather? MycoWorks, a material science company that develops mushroom-based alternatives to leather, announced on August 8 that it will open the world’s first commercial-scale manufacturing facility focusing specifically on Fine Mycelium, the core ingredient in MycoWorks’ leather alternative material, Reishi.

Takin an ‘E.l.f.ing’ disruptive approach to marketing has nothing to do with gimmicks. In this session, beauty executives from E.l.f. will discuss how the company looks to its customers inform its bold marketing moves, including the content and affiliate plays that power its e-commerce.

When it comes to one of the most talked-about new frontiers for fashion and beauty brands today — the metaverse — headlines make it seem like the industries are universal in their embrace of web3. But new Glossy research indicates that brand executives' opinions on the metaverse are split.

Phoebe Philo’s return date was announced, as Philo stans rejoiced. Elsewhere last week, Balenciaga and Adidas revealed negative impacts of their 2022 controversies, and NYFW officially kicked off.

Meet the 2021 Glossy 50. Our fifth annual group of honorees beat the odds, in that they can chalk up the year as a success. And now, they provide insight into fashion’s and beauty’s new directions. To attempt to prepare for 2022, take note.

Rationale's unique and medically-backed approach to skin care catapulted the brand's growth in Australia. Three decades later, Rationale is considered a cult favorite among many of Australia's biggest celebrities and skin-care enthusiasts. Parker is now grooming the brand to connect with consumers around the globe.

Patrick Ta has come a long way from the MAC counter, where he started working over 12 years ago in Scottsdale, Arizona. Today, the brand founder and full-time makeup artist travels the country creating looks for Gigi Hadid, Sydney Sweeney, Camila Cabello and Alix Earle, among other well-known names. He...