FutureCard Visa card rewards fashion lovers for shopping sustainably Last Novemeber, FutureCard debuted as a novel way for consumers to be rewarded when shopping companies that prioritize sustainability,
Luxury fashion brands are advertising on Uber amid scandal Brands like Burberry have been advertising with the car hailing app that is embroiled in the Uber files political scandal.
With new launches, Prada and Guerlain are positioning NFTs as keys to future innovation Luxury brands are showing how thought-out approaches to NFTs, like selling phygital twin items, can be linked to more sustainable launches -- like Prada, with its the Re-nylon collection. Others like Guerlain are pairing their NFTs with rewilding projects, allowing holders to support biodiversity.
How UK brand John Smedley is using localized content to capture Chinese customers As the world’s oldest manufacturer at 238-years-old, John Smedley has captured the hearts of many luxury consumers. The company produces its own menswear and womenswear, which has been worn by everyone from Sean Connery as James Bond, The Beatles and Audrey Hepburn. It's also collaborated with fashion brands like Vivienne...
Eileen Fisher launches Hey Fashion! platform to provide a circularity action plan for brands Eileen Fisher is behind a new report and corresponding platform aimed at bringing industry leaders, recyclers and the government together to address the lag on implementing circularity.
International shipping becomes ‘exorbitantly expensive’ as recession looms Although the brewing recession's full impact is unconfirmed in fashion's supply chain, companies are preparing for new challenges when it comes to shipping.
British Fashion Council’s Institute of Positive Fashion Forum calls on brands to drive change through innovation The British Fashion Council’s Institute of Positive Fashion Forum (IPF) Forum called on brands to make more diverse hires, collaborate in solving similar supply chain challenges and focus on innovation.
Unilever is delving into the microbiome, the next big trend in skin care The conversations around skin barrier and dermatology have increased in recent years, but the microbiome, made up of microorganisms on the skin's surface, is only beginning to be understood. Unilever is at the forefront of the next generation of skin-care brands that will be able to control acne through its scientific...
Snap’s AR feature expands to immersive exhibit activations Snap is working hard to create immersive experiences for luxury brands and show how augmented reality can bring the magic of fashion to exhibition attendees.