Playa launched in June 2017 as a direct-to-consumer clean hair-care brand with just five products. Its aim was to simplify the massive assortments often created by hair companies. However, this year, the brand is focused on product expansion.
As the beauty conference space becomes more crowded, subscription service Ipsy is revamping its event strategy.
Beauty and personal care brand Dove is focused on challenging traditional beauty standards through a new marketing campaign dubbed Project #ShowUs.
Marijuana company Beboe is making its first foray into the beauty category through a sub-brand dubbed Beboe Therapies launching March 27.
We are excited to announce the Glossy Beauty and Wellness Briefing, a weekly email with analysis, trends and insights about the ever-changing and growing beauty and wellness industries.
As Tmall continues to make its mark as the go-to destination for beauty and personal care brands interested in international expansion, the male beauty customer in China has increasingly come into focus.
Beauty brands, far and wide, are honing in on Pinterest as a brand awareness and conversion play.
The virtual try-on game continues to heat up in beauty. Shiseido Group’s Nars Cosmetics is the latest to jump into the fray through a new partnership with Perfect Corp.
Dyson is the latest conglomerate to tap the wellness category.