On this New York Fashion Week edition of the Glossy Podcast, James Mischka discusses the evolution of Badgley Mischka, including its marketing strategy that now centers on influencers. He also talks about the brand’s beauty ambitions, which include conquering categories beyond fragrance.
As throwbacks trend and shoppers get comfortable, it would seem that any innovation within the slow-to-change fashion industry has stalled. However, there were select examples of forward motion by brands that proved otherwise.
Along with discussing his design signatures, his choice retail partners and his approach to fundraising, Hudson shared the challenges he experiences as a Black designer. He also talked about his clients, including Beyoncé and Michelle Obama, who “choose quality and fit over brand name.”
In 2020, mid-pandemic, Tanner Richie and Fletcher Kasell launched their fantasy-fueled genderless fashion brand, Tanner Fletcher. In the three years following, the brand gained much industry respect, becoming a CFDA Vogue Fashion Fund finalist and nominee for the CFDA's Emerging Designer of the Year award in 2023. In this New...
“What’s challenging me now is anything that’s not in my control. And we’re seeing a lot of these bigger online retailers really trying to figure out what their future looks like. And every day, I'm so grateful that we are not working with any of the department stores in the...
Ahead of New York Fashion Week Fall 2024, designers clearly revisited their show strategies to better balance two imperative goals: appealing (and selling) to consumers and meeting business objectives involving retailers, their own production schedules and press.
Along with the 35th anniversary of Mark Badgley and James Mischka’s fashion brand, the show marked the debut of the designers’ prestige fragrance collection with Horizon Beauty Group. The company had worked as Badgley Mischka’s fragrance distributor before acquiring its beauty license in 2021.
On this New York Fashion Week episode of the Glossy Podcast, Roland discusses her secrets to longevity in fashion, including how her business has evolved. She also shares what she’s come to believe about the importance of retail partners, community and fashion week.
On the first of six dedicated New York Fashion Week episodes of the Glossy Podcast, which will roll out daily throughout the event, Tommy Hilfiger, the founder and principal designer of his 39-year-old namesake fashion company, discusses the opportunity that Fashion Week presents his company today, the power of the...