Jason Wu x Purina Dog Chow: Inside the unexpected NYFW partnership Late Saturday afternoon, at the Brooklyn Navy Yard, Jason Wu rolled out his namesake brand’s Spring 2026 collection with Purina Dog Chow as the show’s sponsor. As Wu tells it, the partnership came about organically and added to his brand's seasonal story.
Amy Smilovic on reaching the Tibi customer via WNBA stars, Substack and NYFW In an interview with Glossy days before Tibi’s Spring 2016 show, founder and creative director Amy Smilovic shared her take on who and what is influential today, and how Tibi is strategizing accordingly.
How Jenni Kayne used its NYFW show to acquire valuable cross-category shoppers After 14 years, Jenni Kayne is back at New York Fashion Week this season — with a more distinct brand lifestyle, a much larger business and more ambitious growth plans that include international markets.
The unlikely rise of Kate Barton Kate Barton never set out to launch a fashion brand. But, three years in, her namesake label is earning industry accolades, getting scooped up by top retailers and being chosen for big red-carpet appearances by influential women across fields.
At NYFW, Alexander Wang to preview ‘meaningful’ new venture, AI-driven designs Alexander Wang last hosted a show on the New York Fashion Week calendar in February 2018. But with new leadership, new product innovation, a mysterious new project and a brand anniversary to commemorate, the draw this season was too real to ignore.
Betches is bringing its viral voice to a new style destination for millennials and Gen Z On Monday, Betches Media introduced Betches Style, intended to offer style guidance to its largely Gen-Z and millennial women audience in a way that’s “funny, relatable and actually helpful." Recognizing that modern shoppers increasingly search social platforms and rely on influencers’ posts for outfit ideas, Betches Style will place a...
Rent the Runway increases subscription prices, citing inflationary pressures In a late April interview for the Glossy Podcast, when asked whether she expected tariffs to affect Rent the Runway’s membership pricing, co-founder and CEO Jennifer Hyman told Glossy she was “taking it day by day” and had planned to sit down with 20 brand partners the following week to discuss...
‘Take action’: Glossy’s E-Commerce Summit defines new industry directives At this week’s Glossy’s E-Commerce Summit in Miami, brand and retail executives used town-hall and working-group discussions to workshop their next strategies, with considerations including lower consumer sentiments and disruptive, ever-changing trade laws. To wrap the event, we gathered some brand leaders onstage to discuss the conversations that sparked new ideas,...
‘Price tags will have to go’: Brand executives weigh in on potential solutions to tariff challenges On day one of the Glossy E-Commerce Summit, brand executives took part in a frank and open discussion about the biggest challenges they’re facing now and how they're navigating them. Along with tariff tax-related issues, content demands are weighing on their minds.