Jessica Schiffer

Jessica Schiffer

Jessica Schiffer

  • Farfetch’s Black and White program shows slow growth

    Designer Tomas Maier announced yesterday that he’ll be relaunching his e-commerce business with Farfetch’s Black and White program, making him the seventh brand to rely on the company — best known for its multi-brand website — and its vast infrastructure to power its online shopping experience. But, despite big names like DKNY...

  • Fashion’s love affair with Cannes reaches new heights

    Fashion and film have always been bedfellows, and the glitzy Cannes Film Festival -- which ended last week -- is a perfect platform for the two worlds to unite. This year, numerous big anniversaries -- including the festival’s 70th and L’Oreal Paris’s 20th year as its official beauty partner --...

  • Day in the Life: Soludos CEO Nick Brown

    As the founder and chief executive officer of the company, Brown launched Soludos in 2010 as an homage to the traditional rope-soled espadrilles he wore growing up while on holiday on the Spanish coast. Today, the line can be found in department stores like Nordstrom and Bloomingdale’s, as well as...

  • Dove makes a big content push with new video series by Shonda Rhimes

    Written by Rhimes and the Dove team, the series is being directed by award-winning documentary filmmaker Liz Garbus -- known for “Bobby Fischer Against the World” and “What Happened, Miss Simone?” -- signaling the most significant investment in content the brand has made to date.

  • L’Oreal uses AR to bring Cannes beauty looks to life

    L’Oreal Paris has teamed up with PerfectCorp to bring 64 red carpet beauty looks from the Cannes Film Festival to life, through the YouCam Makeup app. Although similar campaigns have taken place at events like the Golden Globes and the Grammys, this marks a first for Cannes.

  • New brands are tapping into America’s obsession with the French girl

    American women have long coveted French style, and, though it’s often associated with luxury brands including Chanel and Dior, a new crop of French contemporary lines are selling a more accessible version of that sartorial je ne sais quoi. These newer indie labels — including Rouje, Sézane and Miaou —...

  • Fashion and beauty brands are teaming with AwesomenessTV to reach Gen Z

    AwesomenessTV, the digital media company that began as a multi-channel network on YouTube in 2012, is collaborating with fashion and beauty brands on one-off content series geared towards it’s lucrative Gen Z audience. Since 2014, it has worked with Kohl’s, Old Navy and CoverGirl on five separate initiatives — and...

  • Could weed be the next frontier of fashion?

    Fashion has never been one to shy away from scenes considered edgy or fringe, which could make it the perfect partner for the growing cannabis industry. As the legalization of marijuana continues to spread -- 25 states now allow medical marijuana, while seven states have recreational marijuana laws either implemented...

  • The Wing is capitalizing on the current vogue for stylish branded merch

    The Wing, a New York City-based women’s-only social club and co-working space, is capitalizing on the growing appeal of stylish branded merchandise with the launch of its second collection. Geared toward women “interested in both doing and wearing whatever the f*ck they want,” the assortment of tees and accessories bears...