Less than a year after her fashion brand's very public bankruptcy, Nasty Gal founder Sophia Amoruso is launching a media company. Girlboss Media comprises of a publication, events business, foundation and podcast, and Amoruso shared how her experience at Nasty Gal prepared her for this next chapter.
Fashion brands were among the earliest adopters of Instagram, so it makes sense they continue to be the most voracious users of the platform’s shopping features. At eTail East, Susan Buckner Rose, Instagram’s product marketing director, discusses how these retailers are using the feature to profit.
In the last four years, Ulta has successfully repositioned itself — from the equivalent of a suburban drugstore retailer to a beauty powerhouse. We took a look at how.
Will Welch was GQ's style editor for nine years before he saw an opportunity to launch a new publication under the GQ umbrella that focuses on the modern man with an advanced taste for fashion and style. Welch joined the Glossy Podcast to discuss what a new print publication looks...
GQ has found a sweet spot for capitalizing on its position as an authority in men’s style: The Condé Nast-owned publication is rolling out a weekly, shoppable newsletter for its “Best Stuff” section, a vertical launched in October 2016 to house product recommendations from GQ staffers.
Building upon its existing loyalty programs, beauty juggernaut Sephora launched a new members-only digital platform called Beauty Insider Community, designed for its most engaged makeup enthusiasts.
After two decades in fashion PR and marketing, founder of LaRue PR Jessy Fofana has come to realize that a bigger team doesn’t necessarily mean better.
The XO Group recognized that, in order to meet the changing needs of its readers, it was going to have evolve its brand beyond a traditional media company.
Asos's business is increasingly moving to mobile, and so its 900-person technology team is prioritizing the smaller screen. It's newest features focus on improving and personalizing the mobile experience, from bulking up AI abilities and rolling out a visual search feature.