Florence by Mills, the direct-to-consumer beauty brand founded by actress Millie Bobby Brown in 2019, is one of the brands that has made analyzing TikTok trends and creating TikTok content a major part of its marketing strategy.

Both eBay and Rebag have launched consignment models on their respective platforms in the last month. Consignment differs from the original selling models of both platforms. EBay is primarily a peer-to-peer marketplace, where sellers sell directly to buyers and use eBay to host the listing. Rebag, on the other hand,...

COO Larry Mentzer and Judy Duzich, vice president and general merchandising director of Century 21, joined the Glossy Podcast to talk about the store’s grand reopening in May and their plans to build upon the first location.

It’s been a big year for Japanese fashion brand Uniqlo. Earlier this month, its parent company, Fast Retailing, posted a quarterly profit boost of 18%. At the same time, the company has been planning to expand its global retail network with 80 new stores.

Last week, fluctuations across the fashion market meant that China is less of a reliable revenue driver for brands than it used to be. Elsewhere, Rhone is trying to reinvent itself by launching into womenswear while Victoria's Secret is trying to do the same by bringing back its famous show.

After the quiet period during the pandemic years when few brands were going public, fashion seems to be developing IPO fever. Birkenstock IPO'd this week, and brands like Vuori, Skims, Shein and Golden Goose are all rumored to be going public sometime soon. Lanvin made the jump in December 2022,...

This week, we discuss what's behind the slowdown in luxury demand across the industry, whether China can pick up the slack for luxury brands and why companies often suffer on their first day after an IPO.

On Tuesday, Birkenstock reportedly raised about $1.48 billion in an initial public offering, which valued the company at $8.64 billion. The company is selling 32 million shares, which it's pricing at $46 each, and trading is expected to begin on Wednesday. Also starting on Wednesday, Birkenstock is hosting a series...

M's products are priced $5.50-$40, compared to Maidenform's prices of $40-$55. The low price point was an essential part of targeting Gen-Z shoppers, according to Jane Newman, chief design officer of global innerwear at Maidenform’s parent company, HanesBrands. For its part, Maidenform's core shopper base is 24 and up.