Despite makeup sales continuing to slide -- with sales down 52% year-over-year in the second quarter, to $869 million, per NPD Group -- clean color brands are proving their resilience. Today, eight-month-old clean beauty brand Saie announced a seed funding round led by Unilever Ventures. Other participants are avid clean...

Credo is betting that customers stuck at home are as beauty-minded as always, and that more than ever, they now have the time to do their research about the perks of clean beauty. "Health is what anyone is thinking about right now," Credo co-founder Annie Jackson said on the Glossy...

While the need to generate a constant stream of fresh photos and videos for social media still exists, brands also have to get around advertising limitations in a predominantly cord-cutting environment that existed even before Covid-19 lockdowns. In addition, companies need to foster stronger and better relationships with younger and...

Lisa Price, founder of Carol's Daughter, joined Glossy for an Instagram Live on Friday to share her experience as a beauty entrepreneur and Black woman in America. During the conversation, she how her perspective has evolved since the public killing of George Floyd and subsequent national protests, what it was...

On October 16, Revlon launched its first brand awareness-focused TikTok challenge, called #DoItBold, with influencers including like Loren Gray, Abby Roberts and Micah Couwenhoven. While Revlon has toyed with TikTok over the last year with challenges like #SlickUpYourLook in November 2019, past iterations have been tied to new launches or...

While brand-x-brand collaborations have become ubiquitous, two retailers coming together is a more novel strategy. For years, the rising costs of digital ads have shed light on retailers’ cutthroat competition for customers. But amid the pandemic’s acceleration of e-commerce and tainting of physical experiences, retailers with stores are facing a...

Despite venture capital and private equity firms being called out for the part they play in perpetuating inequity and inequality, there are signs change is coming. Soon-to-be-launched, Black-owned beauty brand Topicals is one company bucking the odds.

Beauty service companies and beauty PR firms reported lay offs and furloughs as cost cutting measures last week, and those same tactics were now trickling to bigger retailers like Macy's and Neiman Marcus. Beauty and wellness brands, of all sizes, now are faced with a new set of priorities primarily...

As GoFundMe campaigns for laid-off service industry workers balloon across the country, the beauty industry is also relying on these campaigns. 

As the beauty industry leaves behind 2019 and welcomes the new decade, it will inevitably confront new challenges, trends and opportunities. Glossy spoke with a variety of brand founders, retailers and industry insiders to get their insight into what is in store for 2020.

RéVive Skincare CEO Elana Drell-Szyfer has been in the beauty industry long enough to weather past global crises. "I've lived through them all," she said on this week's episode of the Glossy Beauty Podcast, in reference to the 9/11 terrorist attacks and the 2008 financial crisis. The company is still...

As beauty companies try to make sense of their playbooks in light of coronavirus, Leonard Lauder's “lipstick effect" repeatedly comes up. While U.S. prestige beauty products saw a 14% year-over-year decline in sales in the first quarter, according to NPD Group, the uncertainty of the next seven to potentially 24 months...