The accelerator functions as a kind of Y Combinator for content creators by offering them the chance to develop products using Volition’s full suite of back-end and front-end services, ranging from product development to digital advertising.

Though Shark Beauty's tagline is "For all hairkind," for its Coachella activation, it tapped a specific demographic — young moms. For the festival, it flew eight young mom-influencers to Palm Springs where it hosted them at a house in Palm Springs, including Mayci Neely (1.3 million followers on TikTok), Bobbi...

Dominating the conversations at Glossy’s annual Beauty and Wellness Summit last week were discussions around the importance of brand relevancy and differentiation, and organic communities.

Over the past three years, dupe products and the subsequent dupe culture have quickly ascended to become the boogeyman of the beauty industry, with duped brands concerned that customers will buy lower-cost duped items and erode their brand value.

Starting your clean beauty journey may feel overwhelming with so many brands, ingredients and products to navigate. Luckily, less is more, when it comes to summer beauty routines — and these four products will get you started on the right foot.

The mascara, called Lash Confidence and sells for $19, was an opportunity to create a 360-degree campaign and build momentum for the brand’s ethos around inclusivity and being a positive, supportive brand to its customers.

Hotels are upping the beauty ante by offering beauty products in the minibar, allowing consumers to purchase a lipstick, for example, along with the usual nuts and bottled water. In short? A new era of the minibar has arrived. 

California Highway Patrol’s Organized Retail Crime Taskforce has recovered more than $41 million worth of stolen goods since the program launched in 2019.  The task force is just one of many that have been launched across the country in the last few months as part of an aggressive crackdown on...

As brands focus on topics like earned media value and fight for marketshare within the attention economy, the consistency of the always-on middle funnel becomes more important. With that in mind, Glossy spoke with three brands to understand their approaches to middle-funnel influencer marketing.

Apply to attend the Glossy Beauty Leaders Dinner, where industry pioneers will come together to discuss how they’re adapting to an ever-shifting world within the beauty industry.

The original purveyor of the metal dress, Rabanne is bringing its futuristic new makeup line to Ulta Beauty. 

According to September data from Capstone Partners, M&A activity in the beauty sector fell 23.5% year-over-year between January and September, with only 39 transactions announced or completed. The primary causes of this slower deal flow is higher interest rates, persistent inflation, recession concerns and seller-buyer valuation gaps.