Webinar: ‘Tis the season: Mobile messaging strategies for your best holiday ever

During last year’s holiday season, consumers reached for their smartphones to shop online in record-breaking numbers. Mobile holiday shopping is only expected to grow this year — and retail and e-commerce marketers need new strategies to engage on-the-go shoppers and drive conversions. 

As email inboxes become inundated with brand communication — and digital advertising becomes even more competitive (and expensive) during the holidays — personalized text messaging presents an unsaturated, direct, and ROI-positive channel to reach consumers this season and beyond.

Join Brian Long, CEO & co-founder at Attentive, and Phillip Cruickshank, brand marketing manager at CB2, on Tuesday, August 27 at 1:00 pm ET as they explore the following topics:

  • The holiday challenges retailers face when marketing to mobile shoppers, and how to solve for them
  • How marketers at innovative brands like CB2 converted mobile shoppers in 2018 (and how they plan to beat that success in 2019 and beyond)
  • Practical tips on how to quickly launch a mobile messaging channel to maximize sales in Q4, driving 10x+ more revenue per message than email marketing 
  • Use cases for driving holiday sales with mobile messaging, including the most impactful times to send messages to subscribers and best-performing content 

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