Influencer marketing is becoming more susceptible to fraud In 2019 alone, brands lost $1.3 billion to fraudulent influencer metrics. Anti-fraud technology is now becoming an integral component of all influencer marketing efforts.
Influencer marketing is becoming more susceptible to fraud In 2019 alone, brands lost $1.3 billion to fraudulent influencer metrics. Anti-fraud technology is now becoming an integral component of all influencer marketing efforts.