Long wary of selling online in China, where retail platforms are riddled with counterfeits, luxury brands are changing their tune. Chinese luxury shopping is switching gears to domestic channels, and e-commerce in the region promises a much-needed boost of revenue for luxury brands.
Though the fashion industry has made a concerted effort toward transparency, many brands still lack in-depth information about where their products are made and even the location of their factories. A new consortium of organizations is fighting this by creating an interactive map of all factories in Bangladesh, to serve...
As the H&M Group prepares to launch the latest company in its brand arsenal, it’s enlisting the help of social media -- namely Instagram -- to build up buzz.
'Made in America' signifies a return to roots, bringing product manufacturing back to once-bustling factories. In North Carolina, which was once home to a booming textile industry, a resurgence of made-in-America goods from the likes of brands like American Giant has a decidedly different feel. While manufacturing is trickling back...
Alibaba wants to win over luxury brands that have started to realize the value of an owned e-commerce presence in China. To do so, it's built a new luxury portal for high-end brands and big-spending shoppers, and is making an ongoing effort to crack down on counterfeits.
Clique Media Group is seeking to expand its brand partnerships and target new consumer demographics with the help of its recently acquired style website, CollegeFashionista.
Black Frame, the fashion PR firm and consulting agency, has helped introduce brands like Opening Ceremony, Kenzo and Rodarte into the public eye. Now, founder and president Brian Phillips is going beyond brand image and digging into developing strategy for brands.
As it approaches its third anniversary, mobile commerce platform Spring is turning to personalization, buoyed by influencer marketing, to rebuild its image and solidify its formerly uncertain identity.
Marissa Vosper joined the Glossy Podcast to share her experience of building a female-led company in the lingerie industry, and how that changes its funding, its production and its marketing messaging.