Walmart is pulling punches to stake a claim on India’s rapidly growing online retail business in an attempt gain an edge over Amazon.

The company has made it clear that it’s committed to the size-extension initiative, and will be focusing marketing efforts across all of its media on including women of different sizes and body shapes. It’s also changing the way sizing is represented on the sales floor and online.

While the United States is rife with beauty enthusiasts eager to achieve the quintessential “French girl” look, French beauty brands are struggling to keep up with a rising global demand that calls for diverse digital marketing strategies at home versus abroad.

ModelCo aims to do one big collaboration per year. Its strategy is focused on anchoring partnerships in the fashion industry: In the past, the company has partnered with brands like Zimmermann and models like Rosie Huntington Whiteley, Hailey Baldwin and Stella Maxwell. Shelley Sullivan has her roots in the fashion...

As part of eBay's ongoing pursuit to position itself as a digital shopping destination, the e-commerce company is using personalized data to create a user experience that better appeals to shoppers.

Thanks to ongoing restructuring, more of Burberry’s sales are being made through its own retail channels, both in store and online.

As Target moves to position itself as a destination for beauty, it’s taking a cue from beauty stalwarts like Sephora and Ulta, and investing in augmented reality.

American Fashion Network CEO Jackie Wilson joined the Glossy Podcast to discuss how Zara changed the private-label business, and how Amazon is changing it again. At the core of the shift is speed and, according to her, fashion is only going to keep getting faster.

Luxury brands have been particularly reticent to wade into digital advertising. Now they are slowly coming around, thanks in part to a push in digital marketing in the hospitality and lifestyle category.