The devious tactic of purchasing followers and likes to boost clout is nothing new for influencers, but new technologies are identifying ways to help brands sniff out fraudulent behavior.

When Frank And Oak debuted new gender-neutral looks earlier this month, the effort was not only a way to support Montreal Pride by donating a portion of its proceeds to the LGBTQ community, but it also served as a testament to the company’s push to expand its selection to a...

According to president Libby Wadle, Madewell doesn’t rest or rely on past strategy simply because it worked before. Despite its ownership, Madewell’s brand mindset mimics that of a digitally native, direct-to-consumer brand. Data and speed inform the design process, marketers work alongside merchants to funnel feedback to designers, and new...

More than a year after shuttering its print publication, Self is ushering in a new digital era with a refreshed logo and the debut of its first digital cover and podcast series.

The accessories brand, which was founded in 1974 and was acquired by Japanese holding company Itochu in 2011, relaunched its website in January of this year, overhauling the experience alongside the brand’s motions to boost direct sales. It worked with AI firm Nosto to build out a real-time data feed...

When Ariana Grande premiered her new music video last week for “The Light Is Coming” -- the second single off her forthcoming album -- it appeared exclusively on Reebok’s website, where it streamed for 24 hours in advance of the global debut.

At Digiday Media, we believe we have a responsibility as American citizens to not only say “no more,” but to actively support the organizations that are working on the ground to aid immigrant families, in the face of a seemingly inhumane state apparatus.

While significant progress has been made in recycling food, plastic and cans, reusing clothing and preventing it from piling up in landfills is another story.

Clique Brands is continuing to identify ways to use College Fashionista to poach new brand partners, while luring Gen-Z readers to the rest of the Clique portfolio.