The all-male dating app is moving into e-commerce with the launch of its new Grindr Store that features a full 29-piece line of athletic wear. A portion of the proceeds will benefit Athlete Ally, an organization that advocates for LBGTQ athletes.

Louis Vuitton's clandestine return to perfume has been shrouded in secrecy since murmurings began in 2011 when the LVHM-owned brand appointed Jacques Cavallier-Belletrud as its first in-house perfumer. Five years later, it's making the announcement with a splashy photo series featuring actress Léa Seydoux slated to run exclusively in Harper's...

The realm of wearable and in-store technology is in many ways ambitious. While some fledgling ideas are brought to fruition, others simply prove too futuristic to scale. Here's a look at four of the most notable fashion tech contraptions over the past few years and where they stand today.

Allison Hayes, an advertising creative director has launched her own fair-trade fashion line. “The & Collection” sources traditional textiles and prints directly from artisans across different parts of India, before manufacturing clothes and selling them directly to consumers online.

Using the Pinterest API, Burberry is giving users the ability to fill out a questionnaire on beauty preferences and then building a custom pin board that includes product tips and makeup tips. The collaboration is part of an effort by Burberry's to promote its new mascara line, Burberry Cat Lashes...

Midyear luxury sales reports from companies like The RealReal and ThredUp demonstrate fluctuations in the market that may mirror trends in the retail market at large.

The fashion industry’s evolution didn’t just happen in the brand space, it also happened in media. Where so-called “fashion bibles” like Vogue and Elle once ruled what was fashionable, a new breed of publishers are changing how content is created and consumed.

Online fashion publisher Fashionista has launched a collection of merchandize in a tongue-in-cheek response to the demand and buzz generated when big name artists and designers do the same. "It's an offline experience for our readers and a great way for us to reach the eyeballs of people more into...

Milly designer Michelle Smith is launching the brand's first fully integrated marketing campaign across print, digital and social channels this fall with the help of graphic designer Jessica Walsh. The evocative images and videos showcase pieces from Milly's fall and winter lines and will also be shared on a new...