Rebecca Minkoff is homing in on how to tackle some of the industry's biggest issues, including sustainability and diversity, and finding ways to better engage with her consumers.
Former Sex and the City actress Sarah Jessica Parker has launched her latest fragrance through an Instagram video. The video has no paid support behind it, and amassed over 82,000 views in just two hours.
Figuring out how to bring smart textiles -- which range from performance enhancing to incredible feats of design -- to scale, is an ongoing challenge industry leaders are adamant to solve.
Companies say that sales of the "burkini" have been peaking following a controversy earlier this week, when the viral image of a Muslim woman at a French beach being forced to remove parts of her full-body burkini by policemen sparked widespread outrage.
While brands were quick to jump on Instagram Stories, the major fashion publications were a bit more methodical about how the new offering could factor into their digital content strategies. While some started with office tours or exclusive interviews with celebrities and fashion icons, others opted for more strategic teaser...
In the past year, W Magazine has grown its digital team from four to 16 people, with a focus on creating specific content not only for its website, but social platforms like Instagram and Facebook. With more than half of its website traffic coming through mobile, its publisher and chief...
The comfortable, sporty looking sandals that are Tevas and Birkenstocks appeared on runways and in fashion look books three years ago, which propelled the shoes into new found trendiness. Three seasons later, they are still fashionable, but fashion editors aren't sure how much longer their popularity will last.
Kate Spade will begin selling a smartwatch, bangle and silicone tracker this November that all track physical activity and sleep via Kate Spade's connected app. Kate Spade was one of a number of brands, along with Emporio Armani, Diesel and Michael Kors, that announced plans to launch smartwatches by the...
Sustainability is the buzzword du jour in fashion. But there has been a systemic failure on the part of the majority of companies to go beyond superficial marketing initiatives into making real progress when it comes to what kind of impact they have on the world.