Glossy Team

Glossy Team

Glossy Team

  • Vogue uses ‘Runway’ vertical to experiment with live video

    Vogue is leveraging its Vogue Runway vertical, launched last September to house fashion week-specific coverage, to continue testing Facebook Live and video content directly from shows. Vogue Runway editor Nicole Phelps said the primary difference in its second year will be an increased emphasis on real-time coverage, rather than post-show...

  • Michael Kors enters smartwatch and fitness tracker market

    Wearable tech, in particular smartwatches, has been criticized for a lack of design and user experience. Michael Kors is the latest designer to enter the space, launching a line of smart watches and fitness trackers on Tuesday. “Technology has underserved females for a long time and Michael Kors has seen...

  • Five influencers to follow for fashion week

    There may be limited space at New York Fashion Week, but brands know that beyond the celebrities, fashion magazines and fellow designers and industry moguls, there's one group of style arbiters that are imperative to let in to their shows -- fashion influencers.

  • Laurie DeJong: ‘Building a brand isn’t about going out of the gate onto the runway’

    It’s almost fashion week, and Laurie DeJong has just arrived from a construction site over near Penn Station on Manhattan’s west side. Par for the course, since DeJong, the CEO of LDJ Productions, is behind 65 fashion week shows, responsible for direction and production for the biggest event that happens...

  • Michael Kors launches editorialized ‘street style’ campaign

    Michael Kors is jumping on the street style trend with a new, highly editorial-style campaign. The campaign, titled The Walk, features shots of influencers with the brand’s latest line of handbags, taken by fashion photographer Tommy Ton. The campaign style, which resembles an editorial spread, is losing favor with some brands,...

  • Smashbox Cosmetics takes the virtual reality plunge

    Smashbox is making its virtual reality debut by giving viewers a peek into its origins, and taking them on a tour of Smashbox Studios, the fashion photography studio in Los Angeles where it was born.

  • Bloggers want to #ReviveJCrew

    Belle, the pseudonymous blogger behind Capitol Hill Style, first created the #ReviveJCrew movement in a March 2015 post, urging the company to reconsider its design, strategy and pricing, and issuing a call to action for consumers to share their grievances. The hashtag has proven its longevity as it continues to...

  • Thakoon’s business overhaul: ‘Bringing back magic to fashion’

    Fashion designer Thakoon Panichgul is the latest designer to ditch wholesale and open his own store, and move to a direct to consumer model to take control of his own brand's story. “I want to bring back desire of fashion,” he said about creating supply and demand around collections. Now,...

  • Sephora launches standalone Instagram for Collection

    Sephora is the latest beauty brand to branch out on Instagram, launching a spinoff account for The Sephora Collection, a line of cosmetics.