Though the recent trend to publish zines is not particularly novel -- brands like Uber and Casper have launched their own spinoff print publications in recent years -- a number of fashion brands are following suit. Adidas Originals is the latest to jump aboard with its "September Non-Issue," in partnership...
Chatbots are popular in fashion for obvious reasons. It brings an element of the in-store experience online, letting people speak one-on-one with customers.
Plus-size retailer Eloquii said that after SNL star Aidy Bryant shared an Instagram of her custom-made Emmy dress the site had a 500-person waitlist for the dress in just one day.
Bra shopping is about to get more interesting. A swathe of retailers are in the space, trying to take a piece of the $100 billion bra market that continues to be dominated by Victoria’s Secret. One of them is ThirdLove, a company founder by Heidi Zak, who started the company...
In Detroit, a focus on community building through celebrating fashion and bringing luxury brands into the city is helping the beleaguered metropolis find its stride.
Crocs is hoping a new high-fashion partnership with Scottish designer Christopher Kane and sponsored content with the blog Man Repeller will help to boost its brand relevancy. Ugly shoes are continuing to have a moment, but experts aren't sure on whether Crocs are likely to be widely accepted by the...
Zara is taking a cue from H&M, which launched its Conscious Collection in 2012, with its new sustainability line. The push by Zara, which has nearly 2,000 stores in 88 countries, is indicative of the continued push for increased transparency in retail, and demonstrates the importance for retailers to commit...
Burberry is known as one the most digital-forward luxury brands, but at London's Fashion Week Monday, the brand is taking one step further and hosting a week long event around its show. The idea is to bring to life the inspiration behind the collection using theatrical performances, sculpting and painting...
Streetwear reselling has exploded with the rise of social media, and a prominent figure in the re-selling community is Racks Hogan, also known as the stylish stoner. Brands are trying to implement measures to combat reselling, which often leads to a pair of $200 Yeezy Boosts being sold for $1400,...