For years, Danish jewelry brand Pandora has been known for its delicate charms that can be used to build personalized bracelets. With a new campaign launched this fall, with influencers, it's hoping to be known for other jewelry items.
When Anisa Kamadoli Costa was appointed as Tiffany’s first chief sustainability officer in 2015, she was tasked with overseeing a wide array of focus areas for the jeweler, including responsible mining, workers rights, supply chain procurement and energy emissions.
The blogger-brand-media relationship is definitely changing, so we convened a group of fashion bloggers to tell us their thoughts on this controversy.
Reebok and Gigi Hadid's partnership is another step in the brand's repositioning to be associated with "fitness." Hadid's huge social following also allows it to tap into a new target audience. "For many of them it may be the first time they've engaged with Reebok," Dan Mazei, the brand's newsroom...
Obsessee senior editor Kristie Dash favors Instagram as one of her go-to platforms, using it to give her nearly 20,000 followers a peek into her life as a beauty editor. Her Instagram feed is a quirky mash-up of “natural” work-life moments including shots of her meals, face masks smothered on...
In this edition of Confessions, we chatted with a female fashion startup founder who has been around the investor round to ask what it’s really like.
Supreme released a $30 branded brick last week which sold out within minutes of hitting the market. Now YouTuber Tyler Blake is satirizing the mania around the brick in a video which has been viewed more than 37,000 views and has 1,600 comments.
Mercedes Benz and Rolls-Royce launched exclusive items this week in an effort to catapult themselves to the upper echelon of exclusivity. First was Mercedes Benz, which debuted a $1.7 million yacht, followed by Rolls-Royce's $46,000 picnic basket.
Retail marketing teams can no longer just focus on PR and creative elements. Denise Anza, the former svp of marketing at Saks Fifth Avenue and now a brand consultant, joined this week's Glossy Podcast to discuss the fast-shifting retail marketing landscape.