Agencies are often brought on by fashion brands to help with rebranding, repositioning within the market, as well as digital and media strategies. But like any multi-layered business, these partnerships come with challenges and confessions. We speak to four creative directors about what it's really like.
Kering -- the parent company to luxury brands including Gucci, Balenciaga and Alexander McQueen -- is teaming up with the New School’s Parsons School of Design to launch a mobile app designed to measure the environmental impact of fashion designs.
There's a dizzying number of research reports on how millennials shop and the generation certainly doesn't have one way of doing things. Glossy took to the street to ask six millennials about their shopping habits to get a better idea.
Companies like Sprouting Threads and Rockets of Awesome offer subscription services with simple models for parents who don’t need the same level of consultative services for their children as they do for identifying appropriate office wear.
Vogue has officially entered into the Middle East, which has one of the youngest populations per capita in the world. Luxury brands from Dior, Fendi and Chanel have already partnered with the publication, which aims to tap into the younger audience with high discretionary incomes.
Amy MacThomas has had a front row seat to the changing roles of fashion bloggers and Instagrammers. As a talent agent at Next, which saw the writing on the wall and was one of the first agencies to open up an influencer division, MacThomas is one of the few talent...
Gucci experienced a 17 percent sales increase in the third quarter of 2016, with 50 percent of the uptick coming from e-commerce, the first time Gucci has experienced a double digit percentage sales increase since 2012.
The New York Times' fashion director and chief fashion critic, Vanessa Friedman joins this week's Glossy Podcast to discuss the changes to the fashion calendar, the need for luxury fashion houses to still lead trends, and how story telling has evolved in digital.
MM.LaFleur gets to know its customers' style preferences and sizes before it pairs them with a stylist to offer them pieces. The data it receives helps stylists to shorten the shopping experience, and it also helps the brand to redesign and adjust pieces, depending on customer feedback.