Brands like Tommy Hilfiger are increasingly turning to visual product search technology, an emerging capability that allows anyone with a smartphone to take a picture of a product and instantly identify brand details, as well as connect to e-commerce sites.
Cosmopolitan magazine's new editor-in-chief Michele Promaulayko is on a mission to prove her publication offers more than just tips for the bedroom.
Patagonia is taking its Worn Wear program online to raise awareness about how to repair and donate previously owned garments.
La Perla is seeking to redefine itself from the stuffy, old-fashioned reputation it has developed in recent years as a result of increased competition from contemporary brands and intimate apparel startups.
Consumer watchdog organization SumOfUs is putting pressure on Shopify to break its ties with Breitbart. The Canadian e-commerce site currently operates Breitbart’s online store, which sells merchandise with sayings like “Get in Line” emblazoned across an image of a map of the U.S. and “Border Wall Construction Company” in support...
Though the "H" in H&M is short for "Hennes" -- the Swedish word for "hers," and the original name of the retailer when it was founded in 1947 as a womenswear brand -- the fast fashion retailer is on a quest to entice its male shoppers, using splashy collaborations and...
Over the course of just a few months, Raf Simons has managed to breathe life back into Calvin Klein, which was suffering from a lack of cohesive vision over a fractured portfolio of companies.
Global fashion marketplace Lyst is tapping into the profitability of the resale market with a new partnership with Vestiaire Collective that's designed to expand its brand base.
Céline, long known as the Luddite among LVMH brands, will finally offer e-commerce, under the brand's newly appointed CEO, Séverine Merle, formerly of Berluti.