Search

When single-product, "hero" brands began to pop up and get stocked by retailers like Sephora and Violet Grey, indie brands began to market their solo products as be-all-and-end-all versions of wherever they sat in the beauty aisle, be it masks or face moisturizers.

Beauty brands are seeing significant sales impacts in China as coronavirus quickly escalates into a global pandemic. In 2019, a fifth of the global growth in beauty and cosmetics came from China, and this is expected to increase to a third by 2024.

On Wednesday, Hearst-owned Harper's Bazaar announced tickets for its iteration, Restore by Harper's Bazaar, that will take place on May 1 and 2 and in New York City. Loosely pegged to the title's annual Anti-Aging Awards that kicked off in 2019, Harper's Bazaar is not going after a Gen-Z or...

Luxury German skin care brand Augustinus Bader came to fame with just two face products. After launching its third, a body cream in July, the brand is now looking to solidify its viral cult-status.

On Tuesday, Merz announced the restructuring of its pharmaceutical business into three sectors -- medical aesthetics, therapeutics and consumer care -- to double down on the beauty market. Merz's global team will relocate from Frankfurt to Raleigh, North Carolina as the U.S. is the biggest and fastest-growing aesthetics market in...

A year after its October 2018 debut, personal care brand Flamingo is pushing past razors and wax kits with its fifth product, Mons Mist, launched Tuesday. It's a spray to condition pubic hair and skin. To date, Flamingo has sold at least 1.5 million razor handles.

Both Hawthorne and Huron are not just trying to steal market share from older digital upstarts like Unilever-owned Dollar Shave Club or Harry's, which was acquired by Edgewell Personal Care Company in May. They are also laser-focused on heritage men's players, namely Old Spice or Head & Shoulders.

German beauty brands, in the form of skin care brand Augustinus Bader, Dr. Barbara Sturm, Royal Fern and Dr. Haushka to name a few, have found a cult following within the United States. But German beauty differs from other geographic-based trends like K-beauty or J-beauty in several important ways.

Frank Body, the clean Australian beauty brand known for coffee body scrubs, has expanded its assortment to hair care.

Like foundation and haircare before it, sunscreen is moving toward greater sensitivity to diverse skin tones, and on a mass scale.

The new Unilever partnership, which came through Unilever Foundry, the company's global platform for partnering with startups to accelerate innovation, launched on May 28. It provides U.S. website visitors complimentary recommendations to Unilever hair products through its content website AllThingsHair.com.

Whether they sell sexual products or not, women's-focused brands are facing growth limitations because of Google and Facebook's rules around adult content, products and services.