Similar to Amazon's popular biannual event, Prime Day, the sales include discounts of up to 50% in top categories including beauty, home, electronics and apparel.

Retailers like Sephora and Ulta drive repeat purchases thanks to robust loyalty rewards. Now beauty and consumer brands like Rahua are turning to loyalty platform Rediem to build out their own custom loyalty program. And Rahua said it's already leading to boosted revenue.

The Estée Lauder Companies announced Monday it had completed its acquisition of Deciem Beauty Group, the multi-brand company that sells skin-care products through The Ordinary and NIOD brands. 

As the luxury slowdown continues, luxury brands are looking for ways to juice up revenue, including looking to new categories like watches and beauty.

Laneige saw a 50% higher click-through rate than Reddit’s beauty vertical benchmark and a 42% higher video completion rate than Reddit’s beauty vertical benchmark for six-second videos.

The founders of Black Girl Sunscreen, Crown Affair and more weigh in on the pros and cons of beauty product formulation ownership.

YSL is the latest brand to tap a collective of creatives, for its new fragrance campaign. The five men featured in the statewide ads are "Stranger Things" actor Finn Wolfhard, rapper Lil Yachty, "Wednesday" actor Hunter Doohan, musician Steve Lacy and TikTok star Noah Beck.

As the future of clean beauty continues to evolve, many brands are adjusting their ingredients and products to accommodate the changes. From a clean, Black-owned hair-care brand that's on the rise to a personal care brand that recently received its B-Corp certification, there are plenty of clean brands to support...

In the last few years, Black representation in the beauty industry has been steadily increasing. Mega-retailers, including Sephora and Ulta, have launched accelerator programs that are primarily committed to promoting and funding innovative BIPOC beauty brands.

The first Challenge, called “Ready, Set, Sephora,” is comprised of four tasks, including checking out with buy-online, pick-up in-store; signing up for Sephora text alerts; adding samples at online checkout; and trying Sephora’s in-store shade-matching tool, Color iQ.

Changes now are across the business and focused on amplifying the brand’s organic messaging to grow and spread the gospel of organic living.

When Hillary Taymour, founder and creative director of the 15-year-old womenswear brand Collina Strada, isn't designing pieces of her highly sought-after apparel, she's obsessing over beauty. So for the holidays this year, she's opting to treat those closest to her with beauty and wellness items.