As unisex or gender-neutral beauty continues to find its footing in the beauty industry, and customers shed inhibitions regarding gendered marketing and branding, traditionally gendered brands are finding value in going gender-neutral.
Launchmetrics found that, though Selena Gomez's Rare Beauty only launched its body-care line in December, its new-to-market Body and Hair Fragrance Mist claimed the No. 1 spot.
With today’s beauty customers armed with TikTok and Reddit recommendations, sales associates need to match consumers with their own expertise and enthusiasm. In-person education and gratis are key pathways to keeping those on floor feel excited and engaged in a competitive retail landscape.
Sarah Jessica Parker is currently starring in the second season of the "Sex And The City" spinoff, "And Just Like That." She is also in the "second season" of her partnership with RoC skin care. As an ambassador for the over 65-year-old drugstore skin-care brand, Parker is promoting its products,...
The music collective, a first for Sephora, comprises 55 emerging artists and 500 songs across various genres. Sephora will use the artists’ work for social content and campaigns, primarily on TikTok, where music has become a dominating factor in production and success.
Last week, Puig's IPO led to fairly flat trading, but that's better than many other publicly traded brands in the fashion and beauty industry.
From brands focused on skin care to companies built on hair extensions, there are countless Black-owned beauty brands to support this month and beyond.
Following the 3-year-old brand’s Filtered Showerhead launch in August, Canopy has partnered with fragrance brand By/Rosie Jane on a trio of scents that further elevates its position as a premium product.
Now in its third season, HBO show "White Lotus" has become not only a ratings hit and critical darling, but also a boon for commercial sponsorships capitalizing off of its escapist fantasy. That includes beauty brands like Kiehl’s.
Fragrance prices have only increased in recent years to meet consumer demand for luxury beauty. But beyond the high-end perfume counter exists another, more exclusive tier: the five-figure custom perfume.
From Christen Dominique to RMS Beauty, beauty influencers and brands make their way onto ByteDance's newly launched app Lemon8.
This month, Glossy brought together a group of executives from both fashion and beauty to talk about challenges to supply chain management. The executives compared notes on topics like navigating tariffs, vetting manufacturing partners and dealing with the complexity of international shipping and fulfillment.