This week, I checked in on the burgeoning beauty supplement category. Additionally, Unilever is set to acquire men's personal care leader Dr. Squatch, there's another exec shakeup at Violet Grey, and Beautycounter founder Gregg Renfrew is back with Counter. 

This week's Glossy Beauty Podcast introduces a three-week series dedicated to beauty packaging. Over the next few episodes, we will explore just why packaging is so important and what factors can make it impactful, whether it has to do with a product's efficacy, branding or deeper emotional resonance.

2025 is shaping up to be a transformative year for Ulta Beauty, and according to Inna Larson, the company's vp of IT strategy, planning and enterprise architecture, technology will be at the core of it all.

This week, I checked in with Juice Beauty CEO Lance Patterson to learn how the clean beauty trailblazer is using 20 years of insights to fuel its new rebrand. Additionally, Danish scalp clinic chain Hårklinikken partners with facialist Joanna Czech to fuel U.S. expansion, and L’Oréal Group plans for a...

When Rare Beauty launched toward the end of 2020, it did so with 150 SKUs. At the time, there was no way of knowing that its $25 Soft Pinch Liquid Blush would become iconic and one of TikTok's first truly viral beauty products. Fast forward to 2025, and the brand...

On this week's episode of the Glossy Beauty Podcast, co-host Lexy Lebsack interviews Sara Spruch-Feiner about her recent reporting on the return of K-beauty, diving into what's fueling K-beauty's renewed popularity, what trending ingredients are capturing attention and how affordability continues to play a key role in the category’s appeal.

For MCoBeauty chief marketing officer Meridith Rojas, the ability to democratize the beauty industry lies in the power of dupes. Rojas joined The Glossy Beauty Podcast to discuss Australian beauty brand MCoBeauty’s U.S. expansion, which includes Target and Kroger stores, and the marketing strategy supporting it.

An increasing number of beauty brands, like the newly launched Tilt Beauty, are making products designed for people with disabilities. But designing with accessibility in mind comes with its own array of challenges.

This week, I checked in with beauty brands advertising and activating around Sunday’s Academy Awards. This includes L’Oréal Paris and Kiehl’s, both of which invested in cinema-inspired commercials that ran during the show. Meanwhile, brands like Oribe and 111Skin marketed through artist-focused gifting suites, and Therabeauty invested in proximity marketing.

The fashion magazine welcomes its first digital issue dedicated to beauty as part of a larger push to invest in beauty content through pillars like shoppable newsletters. That also means competing in a crowded landscape of social media and Substack where legacy media outlets have struggled to find their footing.

K-beauty is back — though some may argue it never went away.

This week, I examine the clinical claims arms race and its various motivations and players. Additionally, a mild week for executive moves but a busy week for the beauty industry nonetheless.