The Glossy Fashion Awards recognize the companies transforming the fashion industry.
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Awarding an influencer partnership that has most successfully achieved campaign goals.
Recognizing the best use of the Metaverse by a fashion brand in order to market and sell to customers.
Awarding a brand whose use of new technology has most significantly enhanced the customer experience. Note: One winner will be selected, by Glossy, from those submissions to this category in both the Glossy Fashion and Glossy Beauty Awards.
Awarding a liveshopping campaign that most effectively drove sales for a fashion brand.
Awarding the strategy that, following changes due to external factors, was able to successfully deliver desired goals.
Recognizing the product innovation by a fashion brand that was most successful in improving the product, generating awareness and increasing sales.
Awarding a video strategy that most effectively drove audience engagement for a fashion brand.
Awarding the brand that has provided the most cohesive and on brand experience for customers across channels.
Awarding the resale company that has most consistently met or exceeded set goals and has gained a core following.
Awarding an initiative that was successful in decreasing a company’s carbon footprint through eco-friendly products or mission-driven marketing.
Awarding the retailers that have best leveraged their partnership to serve customers and meet business objectives.
Awarding the CSR initiative that was most successful in acknowledging a company’s environmental or social impact and working to offset it.
Awarding the fashion marketplace which has best supported the sales and exposure goals of both startup and established fashion brands.
Awarding the fashion brand with the best offerings for everyone.
Awarding a collaboration (brand x brand or brand x agency) that has most successfully achieved campaign goals.
Awarding the emerging fashion brand that has successfully established a core following in the industry.
Awarding the founder that has best displayed excellence through outstanding and inspired work at their company.
Awarding the retailer that has most consistently met or exceeded set goals.
Awarding the brand that has most consistently met or exceeded set goals.
Awarding a product, category, sub-brand launch campaign or rebrand that successfully generated buzz and audience engagement and improved brand positioning.
The judges will be looking for companies or campaigns that can clearly demonstrate success over the past 12 months. We suggest providing evidence to substantiate your entries including, but not limited to, metrics around KPIs, creative assets, links to your work or other items you feel speak to the quality of your submission. Judges will also consider the structure, presentation, and clarity of each entry.
Each section of the entry will be scored based on the following criteria: