Glossy 50 2021: Brandon Blackwood, CEO, designer and founder of Brandon Blackwood New York Since gaining widespread attention in June 2020 for selling his brand’s signature tote with the words “End Systemic Racism” replacing the logo, Blackwood's success has skyrocketed. In the last year, his brand's sales have increased “50,000%,” he said.
Glossy 50 2021: Christina Wootton, vp of brand partnerships at Roblox Much like brands rushed to TikTok in 2020, this year, many set their sights on gaming. Gucci, Ralph Lauren and Pacsun looked to Roblox and its 40 million daily users, and Christina Wootton ensured their successful launch in the space.
Virgil Abloh ‘changed the shape of the luxury fashion industry’ According to a statement released across LVMH’s social channels on Sunday, Abloh, who was the artistic director of menswear at Louis Vuitton and founder and CEO of streetwear label Off-White, passed away on Sunday following a years-long battle with cancer. In response, fashion insiders and fans flooded social platforms with...
Retailers are in an arms race to win the luxury home category With the pandemic shedding new light on the joys of time, comfort and convenience, staying home -- which was forced upon consumers last year -- has become a choice pastime. As such, people are nesting to the nth degree, taking the same approach to updating their living spaces as they...
Fashion briefing: Does a product’s packaging still matter? With e-commerce shopping on the rise, the number of boxes people receive is at an all-time high. As such, regularly breaking down boxes has become a chore, and the wastefulness of it all has become glaringly apparent. Add to that the ubiquity of Amazon’s bare-bones packaging, not to mention current,...
Charles Gross: Gen-Z name changing fashion “Luxury fashion can feel very prohibitive and exclusionary. There's this bubble around it that people who shop for luxury created, and they don't want to let anyone in. I never liked that.” –Charles Gross
Everett Williams: Gen-Z name changing fashion “I approach every Instagram post like the release of an album.” –Everett Williams
Fashion Briefing: ‘Discounts are what sells,’ even this holiday season So much for this being the year that discount-focused holiday promotions come to a halt. Yes, inventory shortages are rampant and product sell-through is practically guaranteed. But, to compete for early shoppers amid a flurry of holiday sales, many brands are reverting to their regularly scheduled promotion programming. Others are...
Fashion Briefing: Inside the race to become the men’s Goop “The Warby Parker of” had its day in the sun. Now, startup founders are aspiring to build their businesses like Goop, despite its issues. At the same time, they’re focusing on the men’s market, where there’s less competition -- for now, anyway.