Anastasia Beverly Hills, Le Labo and Hourglass join Postmates on-demand delivery On Tuesday, the delivery app launched Shop, a designated shopping section on its app featuring brands like Anastasia Beverly Hills, Hourglass Cosmetics, Le Labo perfume and independent retailer Beauty Collection.
How candles infiltrated the beauty aisle According to NPD Group’s second-quarter report, the fragrance category saw a 37% decline in sales year-over-year, but candles were a bright spot for the category with a sales increase of 13%.
Function of Beauty adds skin care to its customized beauty lineup On Tuesday, Function of Beauty launched three skin-care products: a cleanser, a serum and a moisturizer. Skin care launches shortly after the 5-year-old company expanded into body care in July, and skin care offers 3 billion possible formulation possibilities, according to the brand.
Murad launches customized serums to bolster e-commerce sales Called Custom Skin Clinic, the $69 serum initially launched in September as a pilot to gauge customer reaction and sold out in eight days. Now Unilever-owned Murad is looking to restock by December.
Grove Collaborative’s new Peach brand hopes to bring fun to sustainable beauty The new brand, called Peach, launches with 10 bars across shampoo, conditioner, face, hands and body, for under $13 each. The bars come in vibrant colors like blush pink, fuchsia and turquoise, and in shapes including triangles. Phrases like “Fresh face, fresh take” are imprinted on them.
How the pricing models for aesthetic injectables are being upended Traditionally, the cost for an injectable procedure is based on the number of units used on a patient and is widely regarded as a reliable way of ensuring a patient is paying for what they receive. Because of the range in prices and focus on per-unit costs, customers are often...
Pacifica joins wave of beauty brands expanding to Canada It is the first time the 24-year-old brand is available outside the U.S., where it is sold through Whole Foods, Target and Ulta. Over the course of 2020, multiple brands have expanded to Canada.
Glossier adds to rebounding OOH channel with new body-care campaign Glossier’s campaign features eight players from the WNBA, meant to spotlight how beauty is reflected in all aspects of life, according to Ali Weiss, Glossier’s CMO. She added that the campaign is focused on 70% digital ads and 30% OOH via 300 wild postings in 80 locations across New York...
Tula skin care confronts ‘anti-aging’ terminology with new ‘ageless’ category The forces that influence the beauty industry today are increasingly in competition with one another, with brands contradicting themselves as they try to reconcile newer concepts of beauty with existing products and merchandising methods.