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Glossy Campus

Where beauty & wellness brands meet the next generation of creators

Glossy Campus connects brands with a vetted, curated community of college creators ready to produce content, drive awareness and share the products they love in ways designed to ignite the curiosity and passion of their peers. Through paid social campaigns and campus activations, we bring authentic voices to brands looking to speak directly to a Gen Z audience.

Brands can request more information below. Students can apply to be part of the Glossy Campus creator community here.

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Frequently Asked Questions

How can the Glossy Campus creator community support the business goals of brands and retailers?

Glossy Campus connects brands with vetted beauty and wellness creators who understand how to reach a high-value college audience. Brands tap into a curated network matched to their campaign needs. They gain access to authentic product reviews, creator-generated content, specialized paid social campaigns and select on-campus activations that introduce their products directly to college creators and the next generation of consumers.

How do the paid social campaigns work?

Glossy Campus manages every step of the process so brands don’t have to. Our team handles creator matching, product shipping, communication, timelines and content delivery. Once creators receive your products and messaging, they produce genuine reviews and posts for their channels. Brands gain student reach and high-quality creator content without the lift of managing a campaign, allowing their teams to focus on broader priorities.