While there have been some winners in the beauty category saw a 14% decline in sales year-over-year in the first quarter. In tandem with a loss of sales, beauty companies, many of which are in the luxury segment, are increasingly getting into bed with buy-now-pay-later services.

According to NPD Group, January-October saw a 38% sales decline in makeup remover wipes, a 47% sales decline in facial cleansing wipes and a 12% sales decline in deodorant wipes.

Forty-year-old hair dye brand Manic Panic is employing a unique strategy to compete with younger brands: It is turning back the clock. Manic Panic is reviving its lifestyle roots through new merchandise, both related and unrelated to hair.

Though there has been a lot of talk about inclusivity and diversity within beauty, driven first by Fenty Beauty’s foundation range, that chatter has yet to amount to much innovation within hair care until recently.

Hair and wellness company Nutrafol has reacted to the pandemic by creating a direct-to-consumer platform for the hundreds of doctors and stylists they've partnered with. "We did this in about three weeks. And this platform really enabled product sales in the professional channel while salons and offices are closed," Tsetis...

Before the coronavirus pandemic became an international health crisis and upended all global economies, beauty brand incubators were flying high. Turnkey operations like Luxury Brand Partners, Maesa, Beach House Group and SOS Beauty were equipped with the know-how to quickly make exclusive or made-for-retailer lines and were seen as instant...

On Friday, skin-care brand Boscia is announcing its launch in select Walgreens locations across the U.S., where it has sold eight of its most popular products since October 16.

On Friday, luxury hair-care brand Moroccanoil opened its largest salon academy in Manhattan, to train new hair stylists, as well as encourage existing stylists, salon owners and managers to compete with e-commerce.

Wood joined the Glossy Beauty Podcast to talk about the market gap he saw before starting his own color line, the emotional value of keeping to a beauty regime even while in isolation and his huge respect for competitor Madison Reed.

Lerer Hippeau’s portfolio is extensive, with a special focus on DTC brands. This includes Glossier, by Humankind refillable deodorant and Glamsquad, among others. From Andrea Hippeau's vantage point, the DTC space has gained a second life due to Covid-19.

With a growing beauty industry focus on supporting Black-owned beauty brands, more marketplaces are emerging for this segment with a focus on ethical brands. 

Welcome to the new normal, where halting prospective M&A bids and backing out of in-motion deals has become a common practice.