For Shiseido, the appeal lies in studying up on Violet Grey’s e-commerce strategy, which uses magazine-worthy editorial content (from celebrity interviews to tutorials) to promote its wide array of prestige beauty products, ranging from skin care to fragrance from brands like Byredo and Tom Ford.

With everyone wanting in on the $445 billion beauty industry, the space is becoming more dangerous for brands — not for the vast amount of product, but because differentiation is more difficult in a crowded market.

The annual Victoria’s Secret Fashion show can be enough to catapult a model’s career — just look at the resumes of veterans Adriana Lima and Alessandra Ambrosio. Brazilian model Daniela Braga, who walked her fourth Victoria’s Secret show in Shanghai in November, kept a record of show day, from her...

The designer resale space is competitive, with startups increasingly popping up to sell luxury shoppers’ unwanted goods. With its acquisition of in-home closet organizing and styling service Fitz, Tradesy is looking to stand out.

Beauty brands are finding ways to make tech devices, which already drive buzz due to their novelty, further work to their advantage. A common theme is informing customers of features that need perfecting, and serving them up a personalized problem-solving product.

Despite beauty being a $445 billion industry, the guidelines on chemicals allowed in products are minuscule, and have gone largely unchanged since the Food, Drug and Cosmetics Act was passed in 1938. But, thanks to a group of insiders who’ve made it their mission to repair the system, change is...

Kerr walked us through a typical day in her life, which included a product-packed beauty routine, a campaign photoshoot featuring her friends and a meditating session with her 7-year-old son.

As digitally native brands continue to disrupt the beauty industry’s status quo, more and more investors are rushing to back them up. Buzzy companies like Glossier, Huda Beauty and Charlotte Tilbury have all received recent funding, but even lesser-known brands like Function of Beauty and Prose are raking it in....

As social media increasingly becomes an extension and reflection of our lives, it’s providing important insights into the evolution of fashion and beauty trends. We pinpointed five of the things we learned from the year's social media reports, about how users engaged with fashion and beauty content in 2017.

Authenticity is all the rage these days, and “no-makeup makeup” no longer makes the cut. This puts beauty brands -- long known for their idealistic advertisements -- in a tricky spot: Continue promoting perfection at the risk of offending consumers, or rewrite beauty’s blueprint with less aspirational, “imperfect” imagery? Many...

Rebecca Minkoff walked Glossy through a typical jam-packed workday, which included hitting handbag market, enjoying a glam session over lunch and moderating a panel discussion at her Soho store, part of the recently-launched RM Superwomen platform and centered on the work-life challenges of modern moms.

Today, some celebrity hairstylists have become famous in their own right: People like Jen Atkin, Ted Gibson and Tracey Cunningham garner social media followings to rival their clients. But most of their peers remain largely behind-the-scenes in a job that isn’t always so glamorous. We spoke to one of them...