5543 Results for ‘fashion’
  • An agency creative director has launched sustainable fashion line

    Allison Hayes, an advertising creative director has launched her own fair-trade fashion line. “The & Collection” sources traditional textiles and prints directly from artisans across different parts of India, before manufacturing clothes and selling them directly to consumers online.

  • In effort to woo altar-bound millennials, retailers launch affordable bridal lines

    Now, more than ever, retailers are recognizing the demand for budget-friendly options and trying their hand at wedding apparel to capitalize on an industry valued at more than $300 billion. In the past month alone, Topshop launched its first line of affordable wedding dresses, H&M dropped a bridal lingerie collection...

  • Grana, aka the Everlane of China, gears up for a US launch

    Grana, the two-year-old direct-to-consumer brand based in Hong Kong, will bring its co-ed affordable luxury line to the United States this summer, positioning itself as a competitor to brands like Everlane and Uniqlo. Although it has done no marketing in the country, it has shipped internationally since launching in 2014...

  • Visual search technology wants to be the next frontier of e-commerce

    Brands like Tommy Hilfiger are increasingly turning to visual product search technology, an emerging capability that allows anyone with a smartphone to take a picture of a product and instantly identify brand details, as well as connect to e-commerce sites.

  • At NYFW, diversity takes center stage

    Diversity on the runway is a topic that pops up during every fashion week, but even more so at this NYFW. “The conversation is much more relevant and important during this September fashion week,” said Toni Box, senior director of social media and content at PMX Agency. Leaders in the...

  • Pinterest for fashion brands: ‘It’s not there yet’

    For the estimated 55 percent of users that use Pinterest to shop and not just "pin" oft-forgotten recipes and memes, the platform is continuing to evolve to meet e-commerce needs. Pinterest CEO Ben Silberman announced earlier this week that the company is launching updated online shopping tools, including an enhanced...

  • Fashion editors remember Bill Cunningham

    Though Cunningham passed away this Saturday at 87, the legacy of the late New York Times fashion photographer was remembered by the many fashion editors he rubbed elbows with from his outpost on 57th Street and Fifth Avenue and behind the scenes at fashion shows.

  • Data platform sheds light on abuse against global factory workers

    LaborVoices has developed a platform that collects anonymous employee feedback on working conditions at global factories. The program, which launched in Turkey — the eighth largest apparel exporter in the world — gives employees the opportunity to call in and provide answers to questions about wages, time off, fire safety, abuse,...

  • Fashion designers make the ephemeral fab

    The ephemeral photo sharing app has become the next frontier for fashion designers as they seek to reach consumers with behind-the-scenes looks at products — and their own personal lives.

  • How Kohl’s and Lauren Conrad built a mini–brand empire

    Lauren Conrad's first maternity collection for her Kohl's-exclusive brand, LC Lauren Conrad, is the latest addition to a long list of category expansions and capsule collections the celebrity and the retailer have fleshed out since LC first launched in 2009.

  • How SoHo became an experimental retail playground

    As rents continue to soar, the artist scene that dominated SoHo is increasingly fleeing, while luxury brands are shuttering storefronts. These shifts have made way for the rise of pop-ups, ephemeral experiential stores often used by emerging retailers to test out products and strategies.

  • Low pay, lots of swag: Life as a blogger’s assistant

    As in fashion media, intern and assistants are an important part of the fashion blogger industry. For many, they play both roles -- that of intern and of assistant. They can be part-time or full-time, and are in most cases unpaid. A look at job postings shows what they do:...