5543 Results for ‘fashion’
  • Thakoon’s business overhaul: ‘Bringing back magic to fashion’

    Fashion designer Thakoon Panichgul is the latest designer to ditch wholesale and open his own store, and move to a direct to consumer model to take control of his own brand's story. “I want to bring back desire of fashion,” he said about creating supply and demand around collections. Now,...

  • VC Nisha Dua: Investing in women is ‘a competitive advantage’

    Nisha Dua, a partner in BBG Ventures, knows that investing in women is not only important to driving gender parity, it's lucrative.

  • Olympic fashion: The good, the bad and the blah

    Designers have had a fraught relationship with high-profile athletic apparel as of late, particularly when asked to take their talents to the global scale in dressing the world's foremost athletes for events like Olympic Games.

  • Glossy 101: How retailers are using geofencing to drive sales

    As the rise of e-commerce continues to transform the retail space, brands are increasingly turning to technology to strengthen the appeal of in-store shopping. Case in point: the growing popularity of geofencing, which allows companies to target consumers with special deals or advertisements within designated virtual boundaries.

  • What fashion designers are doing on Instagram Stories

    Designers, fashion and beauty brands are all quickly adopting Instagram's latest feature, Stories, which mirrors Snapchat's short video format that allows users to build short stories which then disappear after 24 hours. Fashion designers are using it to show off-the-cusp scenes in their daily lives.

  • At New York Fashion Week: It’s see now, post later

    While sharing footage from the runway can be a promotional boon tool for designers, it can also detract from the experience of the event itself and be disruptive for those in attendance. Etiquette experts talk about the best way to behave when it comes to using cell phones at the...

  • Pre-fall is a response to a new ‘endless scroll’ mindset

    In fashion, pre-fall has long been an ill-defined season, full of summer and fall styles that are released over a several-months span. But the included collections are often designers' top money makers — and what's more, they work wonders to hold customers' attention.

  • Fashion’s fraught relationship with 3-D printing

    Though a growing number of companies are delving into the world of 3-D printing and increasingly collaborating with consumers on personalized designs, the supposed environmental benefits of the technology remain to be seen.

  • The anatomy of a pop-up launch

    Brand pop-ups, to be done properly, require more work and heavy lifting than simply turning on the lights — even if they are a more sensible investment than a flagship store.

  • Instagram highlights fashion’s lack of diversity

    So often at runway shows, everything is colorful — except the model herself. Instagram is trying to change that. The photo sharing app has launched #RunwayForAll, a week-long hashtag initiative on its massively popular account (163 million followers) showcasing diverse models who are “redefining industry standards.” Kicking off last Wednesday, the first model...

  • Kik launches concierge bot ability

    As fashion brands continue to delve into the world of chatbots, messaging platform Kik is offering a new capability for its own fashion and beauty chatbots to enhance the shopping experience.

  • Confessions of a luxury designer: We don’t know how to modernize

    Social and digital media is forcing luxury fashion brands to change the way they operate, sell products and design clothes, but some are doing so at an extremely slow pace. In this edition of Confessions, we talk to an employee of a luxury fashion house about what it's like to...