Unilever’s head of beauty marketing sat down with Glossy to discuss Nexus's new partnership with Sofia Richie Grainge, including the brand’s strategy behind the one-year contract, the dissemination of the marketing materials and the ad buy supporting it.

The L'Oréal-owned brand seeks to get the most out of the investment with a strategic content rollout, experiential event calendar, exclusive product drop and partnership with Ulta Beauty, all tied to the 30-second commercial. 

In today’s episode of the Glossy Beauty Podcast, host Lexy Lebsack is joined by Modern Retail’s Melissa Daniels to unpack the nuances facing brands considering supply chain multi- or near-shoring. Plus, industry news including Touchland’s big acquisition and Drunk Elephant’s sales tumble, and a surprising new study about some influencers’...

Despite being less than 3 years old, Hally has managed to insert itself into youth culture by taking a diversified approach to connecting with college-age students. In February, it became the first beauty brand to officially collaborate with universities on a beauty product. It’s also built an ambassador program of...

Ken Suslow, founder and managing partner of Sandbridge Capital has carved out a special and successful niche within consumer private equity over the last 12 years. Investments in the past 12 months include Ariana Grande’s R.E.M. Beauty and Tina Craig’s U Beauty skin-care brand, plus the first outside investment for...

According to NPD Group data for the fourth quarter of 2022, U.S. prestige beauty industry sales revenue grew 15% year-over-year to reach $27.1 billion in 2022, with fragrance increasing by 11%.

For TikTok-centered beauty influencers like Koosha Nouri, revived talk of a potential TikTok ban is stirring fear of a massive hit to follower counts and revenue.

Professional product sales won the first half for L’Oréal Group with a 4.9% sales jump. Highlights include new franchises from Kérastase — including Genesis and Gloss Absolu — as well as Metal Detox by L’Oréal Professionnel, Acidic Bonding Concentrate by Redken and Food for Soft by Matrix.

Snapchat's “Lens” feature was introduced in 2015. This feature, powered by augmented reality technology, allows users to change how they and the world around them look. But it wasn’t until at least 2017 that the beauty industry started to catch up through independent providers like Modiface, which was later acquired by...

In this edition of the weekly Research Briefing, we share focal points from Glossy’s annual report on beauty brands’ distribution strategies, including selling on third-party platforms like retail giant Amazon, which just wrapped up its annual Prime Day sale.

Laneige, the K-Beauty brand owned by AmorePacific, has no plans to slow down as the year comes to a close.  “Laneige has been the No. 1 holiday brand at Sephora for the past two years,” said Julien Bouzitat, the brand’s U.S. gm. As such, it treats its gift sets as...

The center marks L’Oréal's largest facility outside of France and represents the group's efforts to better serve a growing and more diverse U.S. audience, which constitutes one quarter of its sales.