Over the last year, a growing number of fashion brands have cozied up to professional baseball teams and athletes. Brands including Ralph Lauren, Aime Leon Dore, Pacsun and Sporty & Rich have debuted MLB collaborations with the Yankees or Dodgers and their athletes. The products range from baseball caps to...

Ten years after literary icon Joan Didion appeared in a Phoebe Philo-era Céline campaign, writers like Zadie Smith and Ottessa Moshfegh are getting their due in fashion. 

To get in front of target audiences and forward their aspirational alignment, fashion and Porsche are increasingly, officially and unofficially, getting in bed.

It's a good time for American brands to get in on the action, as several major soccer tournaments are set to take place in the U.S. over the next few years.

If you looked closely at the Maccapani presentation at Milan Fashion Week on September 19, you may have noticed something unusual. The models, styled by the brand’s designer, Margherita Missoni, wore not just clothes from the brand’s new collection, but also accessories from other brands including Roberto Cavalli and Murano.

Looking ahead to 2025, will fashion’s love affair with the sports world continue? Given the flurry of new sports collaborations announced in the last weeks of the year, it seems like things are going full steam ahead. But there are a few hitches in the road, like the growing sense...

There’s a new path to fashion brand leadership. That theme played out across discussions with brand founders, technology vendors and industry consultants at the NRF's Big Show conference this week in New York City. Rather than working their way up a corporate ladder, more people are becoming entrepreneurs, leveraging digital tools...

This week, we explore Denim Tears' digital product passport plans and the potential impact of DPPs on fashion as legislation looms. Also, a look into the potential comeback of fashion NFTs and the executive moves and news to know.

Earlier this month, Hoka, one of the rising stars of the sneaker world, debuted a new collaboration with Italian high-fashion brand Marni. The luxury take on Hoka’s popular Bondi B3LS model is set to release at the beginning of April and follows a host of collaborations that Hoka has embarked...

The case has far-reaching implications for the tech industry but will also filter down to the many brands that rely on programmatic advertising through Google’s ad platforms.

Between AI, celebrities, influencers and customers serving showing up in fashion shoots, where does that leave the traditional model?

While the rest of the fashion industry was worriedly watching their share prices, one sector had little to worry about: resale.