Peyton List is well aware that celebrity beauty brands are launching more frequently than ever, but, she said, there weren't as many when she started working on Pley Beauty over two years ago. List founded the brand, which launched direct-to-consumer on Wednesday, with Creative Beauty. the new incubator created in partnership with the talent agency CAA.
In 2013, Laura Lee was living in Alabama, working as a full-time medical assistant and going to night school for marketing. And that's when she had a "what-the-fuck-am-I-doing-with-my-life? moment," as she tells it. "I didn't want to...
