NOV 13, 2018
Sneaker brand Allbirds is breaking out of its Silicon Valley shell thanks to an aggressive international expansion strategy.
OCT 11, 2018
With platforms as the new formidable facilitator between brand and audience, direct-to-consumer brands are diversifying their strategies by building new technologies themselves, lessening their spend on Facebook, diversifying their media mix and relying on traditional components of retail and retail media -- wholesale partnerships, stores, even direct mail -- to build sustainable brands.
OCT 01, 2018
Although The Arrivals launched in 2014 as a direct business on the premise that it would leave out the wholesale middlemen, founder Jeff Johnson predicts now that wholesale will eventually account for 20 percent of the company’s revenue. It wasn’t an overnight decision.
SEP 28, 2018
It’s no longer enough for a fashion brand to be just that: a brand. They have to be retailers. Brands up and down the fashion ladder, from Michael Kors to Milly, from Alice + Olivia to Theory, from Acne to Vince, from Burberry to Gucci, are focusing business efforts not on their wholesale partners but on direct retail channels.
SEP 26, 2018
PopSugar CRO Geoff Schiller joined the Glossy Podcast to discuss what PopSugar has learned about the fashion and beauty retail industries, how the company uses audience data to make decisions and why publishers and retailers need to work together today.
SEP 25, 2018
Michael Kors didn’t set out a specific timeline to reach Versace’s growth goals, but it laid out a roadmap detailing the strategic initiative behind the dollar figure, which includes bringing Versace’s e-commerce capabilities up to par, focusing in on the accessories business, opening more stores and building a bigger presence in luxury wholesale stores.
SEP 25, 2018
Bonobos wants to dress the every man. The retailer has extended its sizing range, now offering pants to size 54, up from a size 40; jackets and blazers to a size 54, up from size 46; and sweaters and shirts to 4XL, up from XXL. It’s also adding short, regular and long length options and different sized neck widths.
SEP 21, 2018
Farfetch, the online marketplace that aggregates luxury clothing and accessories from brands and speciality boutiques all over the world, has a heavy burden on its shoulders. Now public, the e-commerce company built on an expensive infrastructure of data technology is setting out to prove it can change the way fashion operates.
SEP 21, 2018
By dealing in the financials of both wholesale brands that are adapting to new consumer behavior, and new direct-to-consumer startups that are trying to scale and survive, Merchant Financial CEO Adam Winters has perspective on how two distinct forces of the fashion retail market need to operate to move forward.
SEP 19, 2018
To help grow its users, Stitch Fix is focusing efforts on improving its two-year-old men’s business. The key to unlocking that customer: improving fit. This week, the company is rolling out its biggest update to the men’s business since it launched in the fall of 2016.
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